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WHAT IS A TRADEMARK?

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  2. WHAT IS A TRADEMARK?
  • A trademark is a distinctive sign which identifies certain goods or services as those originating from a specific person or enterprise.
  • A trade mark, commonly referred to as ‘brand’, is a mark capable of being graphically represented and which is capable of distinguishing the goods or services of one person from those of others. A trade mark may be a word, name, device, label, numerals, combination of colours, sound or shape used on goods or services to indicate point of origin of such goods or services.
  • A trademark gives the owner exclusive rights to use the mark in connection with the sale of goods and/or provision of services. The owner may prevent others from making, using, selling, offering to sell, or importing goods and/or services that bear the registered mark.

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